The Master Cleanse detox diet (or "Master Cleanser") was introduced by Stanley Burroughs in 1941, and is still popular to this day. The Master Cleanse involves drinking a mixture of fresh lemon juice, cayenne pepper, and grade B maple syrup. The Master Cleanse is said to eliminate waste that has built up in our bodies. Proponents of the Master Cleanse have credited it with helping them lose weight and increase energy.
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Stanley Burroughs wrote: "For the novice and the advanced student alike, cleansing is basic for elimination of every kind of disease. The purpose of this [cleanse] is to simplify the cause and the correction of all disorders, regardless of the name or names. As we eliminate and correct one disease, we correct them all, for every disease is corrected by the same process of cleansing and building positive good health."
Maple Valley Syrup is the brand of maple syrup specifically named and recommended by Stanley Burroughs, author of The Master Cleanser and creator of the Master Cleanse Lemonade Detox Diet.